Overview
Digital analytics platform providing session replay, journey analytics, and real-time business impact quantification. Captures user interactions and correlates them with business outcomes. Used by enterprise organisations for conversion optimisation.
Detection Capabilities
- Signature count
- 1
- Detection methods
- network
Performance Impact
Performance Impact
- Requests per page
- 1
Common Mistakes
- 1 Not configuring data masking for sensitive form fields and personal data visible on pages
- 2 Treating session replay as standard analytics for consent categorisation purposes
- 3 Deploying on sensitive pages (account management, financial transactions) without targeted masking rules
Compliance Considerations
Captures detailed user session data including interactions, page content, and network requests. Session replay capabilities present similar compliance considerations to other recording tools. Explicit consent is recommended for session replay functionality. Configure data masking for sensitive page elements and form fields.
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