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Tag Management Medium complexity

Ensighten

by Ensighten

Sets cookies
No
Sends PII
No
Cross-site tracking
No
Consent required
Functional
Transfer mechanism
Standard Contractual Clauses

Overview

Enterprise tag management platform with built-in privacy compliance features. Provides tag governance, data layer management, and consent enforcement. Focused on regulated industries requiring strict tag control.

Detection Capabilities

Signature count
2
Detection methods
pagenetwork

Performance Impact

Performance Impact

Requests per page
1

Common Mistakes

  • 1 Not utilising Ensighten's built-in consent enforcement to gate tags, relying on external CMP alone
  • 2 Deploying tags through Ensighten without going through the approval workflow
  • 3 Failing to audit tag conditions regularly to ensure consent rules match current requirements

Compliance Considerations

As a tag management platform, Ensighten is a functional tool. It provides built-in consent enforcement capabilities and tag governance features. The compliance obligations of each managed tag still apply. Ensure consent rules are correctly configured to prevent non-consented tags from executing.

Related Services

Need help governing Ensighten?

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