Visão Geral
Deep linking and mobile attribution platform. Provides cross-platform deep links, deferred deep linking, and mobile measurement. Used to attribute app installs and engagement to marketing campaigns.
Capacidades de Detecção
- Signature count
- 2
- Detection methods
- network
Impacto no Desempenho
Impacto no Desempenho
- Requisições por página
- 2
Erros Comuns
- 1 Treating all Branch functionality as functional when the attribution component requires advertising consent
- 2 Not configuring the SDK to respect ATT status on iOS before collecting IDFA
- 3 Failing to disable cross-platform tracking features when consent has not been obtained
Considerações de Conformidade
Collects device identifiers, IP addresses, and referral data for attribution. Deep linking functionality may be considered functional, but attribution and measurement features require advertising consent. Distinguish between deep linking (functional) and attribution (advertising) in consent configuration.
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