Cloudflare Analytics

Amplitude

Analytics

Med · Amplitude

Product analytics and customer data platform. Tracks user behaviour events, builds behavioural cohorts, and provides funnel, retention, and journey analysis. Used by product teams for feature adoption analysis, experimentation, and data governance.

1 assinatura de detecção

Azure Application Insights

Analytics

High · Azure Application Insights

Azure Application Insights is a performance monitoring and diagnostics service within Microsoft Azure Monitor that provides real user monitoring (RUM), application performance management (APM), and error tracking for web applications. Its JavaScript SDK collects browser-side telemetry including page load times, dependency call performance, unhandled exceptions, and user session data. Application Insights is widely deployed by enterprise organisations that use the Microsoft Azure cloud platform, particularly in financial services, healthcare, and public sector contexts. While primarily a development and operations tool, its client-side SDK collects data from end-user browsers that may constitute personal data under GDPR, placing it in scope for governance review.

3 assinaturas de detecção

Contentsquare

Analytics

High · Contentsquare

Contentsquare is a digital experience analytics platform that captures detailed user interaction data including clicks, scrolls, hovers, and session replays to provide insights into how visitors navigate websites and mobile apps. The platform uses zone-based heatmaps, journey analysis, and frustration scoring to identify UX issues and conversion bottlenecks. Following its acquisition of Hotjar in 2021, Contentsquare operates across both enterprise and SMB segments. Contentsquare's deep interaction capture makes it one of the most data-intensive analytics tags commonly deployed on regulated websites, and its ability to record detailed session behaviour requires careful governance to prevent inadvertent capture of sensitive personal data.

1 assinatura de detecção

Cooladata

Analytics

High · Cooladata

Cooladata is a behavioural analytics platform (acquired by Medallia in 2019) that provides event-based tracking, data warehousing, and business intelligence capabilities for analysing user journeys across web, mobile, and connected products. It collects detailed event data from client-side JavaScript tags and server-side integrations, storing it in a managed data warehouse for querying and visualisation. Cooladata is primarily deployed by mid-market technology and gaming companies seeking an integrated analytics and data warehouse solution. While less widely known than Google Analytics or Mixpanel, Cooladata's deep event capture and data warehousing approach means it can accumulate substantial volumes of behavioural data that require careful governance oversight.

2 assinaturas de detecção